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Questions & Demand
Questions & Demand is the foundation under the AI metrics in your report. It lists the five buyer questions we asked the AI tools, the real search term each one was built from, and that term's monthly search volume. The method matters: we don't invent questions and we don't ask what we'd like to be true. We start from terms people demonstrably type into Google — "christmas garland," "nordic gnome" — and phrase each as a shopper would ask an AI tool: "Where can I buy realistic Christmas garlands online?"
The volume column measures demand for the topic, not how often that exact question is asked of an AI — no tool measures that yet — but it's the honest proxy, and it turns an abstract result into money. "AI doesn't recommend you" is uncomfortable; "AI doesn't recommend you for a question 99,745 people a month are asking" is a business problem with a size. Where a term has no measurable demand, the report says so rather than building a question around it — a finding about your market, not a gap we papered over.
What it means for your store
Each question is grounded in a real term people type into Google, with its monthly search volume from Moz. That measures demand for the topic — not how often this exact question is asked of an AI tool (no tool measures that). We ask what your buyers demonstrably search for, not questions we invented.
Thousands of searches a month behind the first question is that many people asking — and, if AI tools don't recommend you, AI answering with someone else's name.
Why it matters
It connects the AI result to money. "Not recommended" is abstract; "not recommended for a question 99,745 people a month ask" isn't.
How CataSEO helps
CataSEO builds the answer to each question into the product or collection page that fits it, so that page becomes the one AI can cite.
What you can do yourself
Take each question in your report and decide which page should answer it — usually a category or collection page for "where can I buy…" questions and a product page for specific ones. Answer it there, in plain language, in the first paragraph, using the search term the question came from; add the follow-up questions a shopper would ask next (shipping, sizing, care, price range) in the same place. Then make the page citable: structured data, a clear headline, internal links from related pages. Re-ask the question in the AI tools monthly — a short, direct paragraph on the right page beats a blog post nobody finds. Use Google Trends or the Moz free tier to find the next five questions worth answering.
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